“Not me, not today” instead of “me too.”

Many people ask me what I look for in hunting products.

Today there are plenty of guns and accessories to accommodate the fairer sex.

Until recently, stock makers have not deliberately addressed a woman’s needs.

The female sector is the fastest-growing market in the firearms world.

We, as a company, want to cultivate a community of women who doesn’t succumb anymore to the victim mentality...

2018 ushers in an arsenal of new firearms that are on target as being both easy to use and made to fit the female form.